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Post by account_disabled on Dec 2, 2023 10:21:19 GMT
The choices of visitors to the site are simple to make. This means that if access to the “Accept” button is done in one click, access to the “Refuse” button must also be done in one click. This may seem counterintuitive from a perspective of optimizing the consent rate, but it is an effort that pays off in the long term. However, the weight of these buttons on the consent banner is not governed since the CNIL has not made a decision. This is for example why the “Continue without accepting” button may be smaller than the 2 main choices. => We must therefore find the right balance, it is not a question of hiding this button, but the Buy Bulk SMS Service “Accept” button must make visitors want it. Most customers place the “Continue without accepting” button at the top right. Thus, the habit has been formed by visitors and they naturally look at the top right to click. The recommendation would therefore be to put the “Continue without accepting” button after the explanation of the choices and use of data by the partners. => Putting the button where users don't expect it can lead to a real conscious choice from the visitor, replacing their habit and improving the consent rate at the same time. As a user or visitor to a site, the more data the advertiser collects, the more negative feelings we can develop. => To deal with this, companies can group consent requests together so as not to have to ask visitors for consent again.
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